RIDDIM KINGS: THE EVOLUTION OF DANCEHALL SOUND

Dancehall music pulsates through the streets and clubs worldwide, but its foundation run deep in Jamaica. From the initial days of sound systems to the modern digital era, Dancehall has always been about the riddim. The beat is king, and producers are the lords of crafting these infectious grooves that get anybody dancing. Legends like King Tubb

When you take a taste o' rum, you ain't just savorin' somethin' sweet and spicy/strong/bold. You be tastin' history itself. Way back when, in the days of yore, rum flowed like water down here in the islands/caribbean/tropics. Dis here ain't no ordinary booze. It's a legacy/tradition/story passed down from grandaddy to grandchild, shared 'round camp